Create the Ideal Proposal

Whether it’s a one-page letter proposal or a multi-volume response to a complex Request for Proposal, professionals wrestle with the same issue: How do you create an insightful, easy to read proposal that helps you win the work?

We work with firm leaders, project teams, proposal writers, and individual professionals to create proposals that are gateways to sales, instead of glorified brochures.

We help you use market-tested approaches to diagnosing the client’s issue, integrating proposal development into the sales process, and creating a winning proposal document.

Our services to support the proposal process include:

  • Review of draft sales proposals to identify areas of strength and those needing improvement
  • Assistance with development of a proposal creation process, which includes recommendations for how to develop a winning proposal
  • Consultation with individuals or teams on proposal and sales strategies for specific opportunities.

Mastering the skill of writing proposals will help you close more sales than all of the personal selling skills and tactics combined. Instead of trying to sell a proposal to a client, let the proposal sell for you.