I’m a fan of book publishing for consultants.
It doesn’t matter whether you self-publish or go with a big publisher. Few things open more doors for consultants than being a published author.
Looking back, Tom Peters, for example, authored his first bestseller, In Search of Excellence, more than 30 years ago. That book was a big reason why his consulting practice initially took off, and it’s still featured on Peters’ home page.
We can’t all be Tom Peters, but you’ll find dozens of other consultants who can trace their success to being published authors.
But today’s market for publishing nonfiction books doesn’t look anything like it did 30 years ago–or even five years ago.